August 31, 2023
Interlay is a modular, programmable layer between Bitcoin and the multi-chain ecosystem that unlocks novel decentralised and DeFi use cases for BTC. Interlay is looking to hire a Marketing Manager to join the team. This is a full-time position that can be done remotely anywhere.
What you will do
- Measure and report performance of all digital marketing campaigns and assess against ROI and KPIs
- Optimise design, iterate, and execute marketing campaigns
- Grow the website traffic, optimise conversions and enable digital growth
- Contribute to creating social media content, marketing collateral, blog posts, and newsletters
- Oversee and manage user acquisition campaigns – branding, content marketing, retargeting - to reach, engage, grow and acquire potential customers with a strong focus on associated KPIs
- Coordinate the creation of necessary creatives and other marketing collaterals with in-house teams or 3rd party vendors in a timely fashion
- Perform any ad-hoc marketing-related duties as assigned by the supervisor
- Ability to plan, create, execute and follow up on marketing campaigns
- Ability to work and collaborate remotely.
- Organised and self-driving
- Excellent verbal and written communication skills, ability to adapt strategic messaging across channels to drive action.
- Ability to meet deadlines with minimal supervision
- Good time management and planning skills
Nice to have
- Experience in developing and deploying SEO-optimised content campaigns across Web3 social media channels
- Proven track record of driving successful growth campaigns within crypto
- Research-oriented team
- Solve novel problems
- Stock options
- Remote working
- 30-day vacation